Engineering since 2015
For Shopify brands already sending email

Find out which revenue-bearing flows you are actually running.

Flows get built once and never revisited, and revenue leaks between them. Nobody owns retention — it is whoever has time this week — so nothing tells you what share of revenue automation is really carrying. In three working days we map what you run against the revenue-bearing set, mark each one live, stale or never built, and hand you the three gaps worth closing first.

Request the Flow Coverage Teardown

Two fields. No call required to start.

Where the revenue leaks

Five stages, two missing flows.

Coverage gaps rarely look dramatic — a journey simply has no flow at the point where intent is highest. The teardown marks every flow live, partial or missing.

SubscribeBrowseCartPurchasePost-purchaseNo cart recovery sequenceNo win-back after lapseevery flow marked live, partial or missing
The offer

What you get.

Fixed scope, fixed shape. You know before you start what lands at the end.

Every revenue-bearing flow, checked against what your account actually runs

Each one marked live, stale or never built — no scoring, no adjectives

Three gaps in coverage, ranked by what they are costing you

One page, plus a 15-minute walkthrough recorded for you

  • 3 working days
  • First 10 free, with a publication clause
  • $500 after that
The mechanism

Where it leaks.

The steps are not the problem — the joins between them are. Each marked handover is a place value falls out of the process.

StartsA first-time visitor lands

  1. Welcome

    HandoverBuilt once at launch, never revisited — still selling last year’s hero product.

  2. Browse abandon

    HandoverMissing entirely in most accounts, or firing on every pageview.

  3. Cart abandon

  4. Checkout abandon

    HandoverOverlaps cart abandon and quietly suppresses it, so both under-send.

  5. Post-purchase

    HandoverEnds at the shipping confirmation, which is where retention should start.

  6. Replenishment

    HandoverTimed to a guess rather than to the product’s actual reorder cycle.

  7. Winback

  8. Sunset

    HandoverAbsent, so unengaged subscribers inflate the list and the bill.

  9. VIP

Each marked flow is a failure we see repeatedly. The teardown marks yours live, stale or never built.

The evidence

Built on Gojiberry

A Shopify brand whose Klaviyo lifecycle we built and ran: $14K+ in email revenue generated, 45–55% open rates, and 76% of revenue coming from automated flows. The teardown checks your account against the same flow set that produced those numbers — which is why it is a comparison, not a checklist.

  • An audit first — the account was diagnosed before anything was rebuilt
  • Segments built on behaviour and lifecycle stage, not list membership
  • Unengaged subscribers suppressed, so list cost tracks list value
  • Cart, browse and checkout abandonment treated as three distinct moments
  • Revenue attributed per email, so the next decision has evidence behind it
Read the full build →

Henry Fuentes

Founder · ScaledbyDesign

Client · 10+ years

I've worked with Anil and the Zasya team on and off for more than 10 years across startup and e-commerce projects. What stands out is their ability to adapt, take ownership, and evolve with changing technology. More recently, they've integrated AI effectively alongside strong development execution, making Zasya a dependable long-term technology partner.

10+ years · Startup products · E-commerce · AI-enabled development

Client feedback

What clients said afterwards.

Reviews left on the platforms the work was contracted through. Where a client asked to stay unnamed, we say so rather than inventing a name.

Upwork client feedback
“We were satisfied with the code quality and support, and plan to partner with the team long term.”
— Upwork client feedback
Upwork client feedback
“Clear communication, useful suggestions, timely execution, and enough trust to complete the project with minimal guidance.”
— Upwork client feedback
Upwork client feedback
“Experienced developer with big-picture thinking and a strategic approach to the best course of action.”
— Upwork client feedback
The deliverable

What you actually receive.

One page. These are its sections — you get the same shape whatever we find.

  1. Every revenue-bearing flow, marked live / stale / never built
  2. What each live flow sends, and when it last changed
  3. Where two flows overlap and quietly suppress each other
  4. What share of revenue your automation is carrying today
  5. Three gaps, ranked — which to close first, and why that one
Before you ask

The objections we hear first.

We already have an email agency.
Then keep them. The teardown is a document, not a pitch to replace anyone — it maps what your account actually runs against the revenue-bearing set. If it finds nothing your agency has not already covered, that is what the page will say.
Our list is already burnt.
Then your first gap is deliverability, not a missing flow, and the teardown says so rather than recommending more sends. Sending harder into a damaged reputation makes it worse.
What if you find nothing wrong?
You keep the page and the walkthrough, and you have a current map of your own automation — which almost nobody does. The deliverable is the same either way: we report what the account runs, we do not grade it.
What does it cost?
Three working days. The first ten are free, with a publication clause; $500 after that. There is nothing to cancel and no call required to start.

For Shopify brands already sending email

Request the Flow Coverage Teardown

  • 3 working days
  • First 10 free, with a publication clause
  • $500 after that